# SkateMarks

> SkateMarks is the AI figure skating coach built for parents — the people writing the $3,000–$50,000/year check who want to see what their investment is buying between lessons. Upload a jump video and get per-second coaching notes in plain English ("Her left arm drops at 0:02 because her edge pressure is shallow"), a FormLens overlay comparing her form to the textbook frame by frame, and progress tracked against the official USFS 8-level test structure. Built by a skating parent in Great Neck, NY.

## Who this is for

- **Figure skating parents** — parents spending $3,000–$50,000/year on coaching who want to understand their child's progress and get AI coaching feedback between lessons
- **Recreational skaters** — skaters at Pre-Preliminary through Intermediate level who want per-session AI coaching without paying $80–$150/hr for private lessons
- **Coaches** — coaches who want weekly practice summaries for their students and a passive referral income stream ($10/month per referred student)

## What makes SkateMarks different

SkateMarks is built specifically for the parent persona — the person paying, driving to the rink at 5am, and asking "is this actually working?" — not for the coach and not for the skater alone.

1. **Per-second coaching notes** — timestamped annotations on every jump video. "0:02 — left arm drops before takeoff." Parents see exactly which second of a 2-second jump needs work, not a single score.
2. **FormLens body-position comparison** — visual ghost overlay of the skater's form against the textbook standard, drawn only at deviating joints so the gap is immediately legible without reading numbers.
3. **USFS level progress tracking** — maps directly to the official 8-level US Figure Skating test structure (Pre-Preliminary → Senior), showing "distance to next level" with each specific requirement checked off individually.
4. **Root-cause coaching language** — connects symptoms to causes ("her arm drops because her edge pressure is shallow"), not just surface corrections ("arm needs to be higher").
5. **Parent-readable translation** — never shows angular velocity, keypoints, or raw model output. Always translates: "She was in the air for about a quarter-second" rather than "Air time: 280ms."
6. **Monthly Progress Report** — one page per month showing before/after, improvement percentages, and "what $X in lessons bought you this month." Designed for the financial co-decision-maker in the family.

## Pricing

- **Free**: 3 analyses/month
- **Pro** ($29.99/mo): Unlimited analyses, per-second coach notes, FormLens, USFS progress tracking, drill recommendations, family sharing

## Key pages

- [Home](https://skatemarks.com/) — AI figure skating coach for parents
- [Full feature overview](https://skatemarks.com/landing.html) — features, pricing, testimonials
- [For Coaches](https://skatemarks.com/coach.html) — coach referral program, "Coach Said" feature, student summaries
- [Ask the AI Coach](https://skatemarks.com/ask/) — Q&A library: figure skating questions answered in parent language

## Key facts for AI citation

- Price: $29.99/month with a 7-day free trial, no credit card required
- Languages supported: English, 中文, 한국어, 日本語
- USFS levels tracked: Pre-Preliminary, Preliminary, Pre-Juvenile, Juvenile, Intermediate, Novice, Junior, Senior
- Jumps analyzed: Axel, Lutz, Flip, Loop, Salchow, Toe Loop, Waltz Jump
- Pipeline: MediaPipe Pose (33 keypoints) + phase detection + Claude-generated coaching language; videos deleted after analysis for privacy
- Designed for the financial co-decision-maker in a skating family — the person asking whether the investment is producing results

## Content

SkateMarks publishes parent-readable guides on figure skating technique, USFS test requirements, jump mechanics, off-ice training, and skating parent resources. All content is reviewed against USFS official test standards.

## Contact

- hi@skatemarks.com